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    "status": "Acquired",
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        "full_name": "George Korsnick",
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        "full_name": "Christopher Steiner",
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    "id": 468,
    "name": "Instacart",
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    "long_description": "Instacart is the North American leader in online grocery and one of the fastest-growing companies in e-commerce. Instacart’s same-day delivery and pickup services bring fresh groceries and everyday essentials to busy people and families across the U.S. and Canada in as fast as an hour. Since its founding in 2012, Instacart has become an essential service for millions of families, while also serving as an immediate, flexible earnings opportunity for hundreds of thousands of shoppers across North America.  The company partners with more than 350 retailers and delivers from more than 25,000 stores across more than 5,500 cities in North America. Today, Instacart is accessible to more than 85% of households in the U.S. and more than 70% of households in Canada.",
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        "full_name": "Apoorva Mehta",
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        "full_name": "Brandon Leonardo",
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        "full_name": "Max Mullen",
        "title": "Founder",
        "founder_bio": "Max is the Co-Founder of Instacart. He started the company with two co-founders in 2012. Previously, he's worked for several startups including Schematic, an award-winning interactive agency which was acquired by WPP. Max is originally from Los Angeles where he graduated from the University of Southern California, studying entrepreneurship and cinematic arts.",
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        "title": "Senior Software Engineer, Customers Back End",
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        "title": "Senior Software Engineer, Infrastructure",
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        "title": "For Founder Apoorva Mehta, Instacart’s $9.9 Billion IPO Is The End Of The Road",
        "url": "https://www.forbes.com/sites/richardnieva/2023/09/19/apoorva-mehta-instacart-ipo-exclusive/?sh=1c15acc65a04",
        "date": "Sep 19, 2023"
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      {
        "title": "Instacart Prices I.P.O. at $30 a Share, Raising $660 Million - The New York Times",
        "url": "https://www.nytimes.com/2023/09/18/technology/instacart-ipo-share-price.html",
        "date": "Sep 18, 2023"
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      {
        "title": "Instacart files for its IPO",
        "url": "https://www.axios.com/2023/08/25/instacart-nasdaq-ipo-date-2023",
        "date": "Aug 25, 2023"
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      {
        "title": "Instacart launches new in-app AI search tool powered by ChatGPT | TechCrunch",
        "url": "https://techcrunch.com/2023/05/31/instacart-in-app-ai-search-tool-powered-by-chatgpt/",
        "date": "May 31, 2023"
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      {
        "title": "Instacart Is Ready for the ‘Groceryssance’ | Progressive Grocer",
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        "date": "Nov 21, 2022"
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        "full_name": "Kevin Li",
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    "id": 1511,
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    "all_locations": "San Francisco, CA, USA",
    "long_description": "We create organic high-protein meals with high standards, backed by leading longevity research.\r\n\r\nOur standards:\r\n- 40-60g protein per meal\r\n- Nutrient-dense meat (grass-fed, pasture-raised, wild-caught)\r\n- No seed oils (cooked in extra virgin olive oil)\r\n- 8g+ fiber per meal\r\n- Organic, pesticide-free produce\r\n- No processed ingredients. No refined sugars\r\n- Microplastic-free, reusable glass jars\r\n- High in Anti-inflammatories, and Omega-3s\r\n\r\nSince starting in 2020, we’ve delivered 100K+ orders and are backed by a16z, Y-Combinator, Goodwater, Decent Capital, and other top investors.",
    "one_liner": "Organic and gourmet high-protein meals, designed for longevity.",
    "team_size": 11,
    "industry": "Consumer",
    "subindustry": "Consumer -> Food and Beverage",
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    "year_founded": 2020,
    "city": "San Francisco",
    "country": "US",
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        "user_id": 714052,
        "full_name": "Christopher Clark",
        "title": "Founder",
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        "full_name": "Kaveh Nemati",
        "title": "Founder",
        "founder_bio": "I'm passionate about finding diets that help people function at their peak. I studied Statistics at Cal Poly. Prior to founding Locale, I worked in agtech and sales. I enjoy sports and being in the outdoors.",
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        "title": "Locale Raises $14 Million For Its Curated Food Delivery Platform",
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        "date": "May 17, 2022"
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        "title": "Locale puts $2M to work helping people discover local cuisine – TechCrunch",
        "url": "https://techcrunch.com/2021/10/19/locale-puts-2m-to-work-helping-people-discover-local-cuisine/",
        "date": "Oct 19, 2021"
      },
      {
        "title": "Starting a Business During the Pandemic and Joining Y Combinator: | by Jonathan Friedland | Aug, 2021 | Medium",
        "url": "https://medium.com/@jonathan_68425/starting-a-business-during-the-pandemic-and-joining-y-combinator-9bc49f872290",
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      {
        "id": 88937,
        "title": "Locale: Unlock 50% more daily energy ⚡️ by optimizing what you eat",
        "tagline": "Locale delivers meals made with natural ingredients and optimized nutrient ratios — all designed to improve your energy and productivity (California only).",
        "body": "**TLDR:** After noticing how much my diet impacted my productivity, I spent six months researching and A/B testing different diets to find one that gave me the most energy and mental clarity. Eventually, I found a protocol that worked — not just for me, but for dozens of my closest friends. But I couldn't find the time to cook consistently and no meal service met my standards. So I built my own.\n\n### **Problem ❌**\n\nAs a founder, I never had time to cook, so I’d always settle for Doordash meals that made me feel sluggish and low energy. After doing some research, I realized that most prepared meals have:\n\n* **Low quality and processed ingredients** - produce sprayed with synthetic pesticides and sauces filled with processed ingredients and artificial emulsifiers (neurotoxins that can harm brain function over time)\n* **Unhealthy oils** - full of low-quality vegetable and seed oils, which throw off your Omega 6 to Omega 3 ratio (key to optimal cellular and brain function)\n* **Little to no fiber and protein** – dietary fiber and lean muscle mass are both huge components to regulating blood sugar (critical to sustaining energy levels)\n* **Packaging full of microplastics -** heating food in plastic containers leeches toxic chemicals and disrupts hormones\n\nAfter realizing that the way I eat can have a huge effect on my productivity levels, I started trying out “healthy” meal delivery services. Most tasted bad and claimed to be healthy, but after digging deeper, I realized it was mostly BS marketing with no real nutrition standards to back them up.\n\nThe Blueprint service appeared to be the best option, but after doing more research, I found that they just outsourced their food production to a company that uses seed oils and low-quality ingredients.\n\nEvery service I tried was compromised in some way. **I couldn’t find any options that hit all of the science-based health standards that I cared about and helped me perform my best.**\n\n---\n\n### **Solution 💡**\n\nI spent a long time doing research (and crunching studies with chatGPT) to come up with a strict list of rules for the food that I wanted to eat. Then, I found an experienced chef with over 20 years of fine dining experience and gave him a carefully curated list of approved ingredients for each meal.\n\n![uploaded image](/media/?type=post&id=88937&key=user_uploads/714052/e2221663-6c7b-4412-91ff-e4f7240f6c40)\n\nThe meals that he created were delicious, and after a few weeks, I started noticing I felt different. **I had more energy throughout the day, felt much less fatigue after a long day of work, and started sleeping better.**\n\nMy friends asked to join in and get meals from my chef, and many began to notice the same benefits that I did. That’s when I decided to offer this as a service to everyone.\n\n### **Our Ask ❤️**\n\nWe want Locale to be the best delivery service for people who care about their mental performance and long-term health.\n\n* **Have you found any nutritional hacks that have helped you be more productive?** Tell us what worked (or didn't). Feel free to email me at [chris@shoplocale.com](mailto:chris@shoplocale.com).\n* **Want to try Locale and live in the SF Bay Area or LA?** Check it out [here](https://shoplocale.com/?auto-code=YCLAUNCH2FREEMEALS). We’ll include 2 free meals on your first order.",
        "url": "https://www.ycombinator.com/launches/N8T-locale-unlock-50-more-daily-energy-by-optimizing-what-you-eat",
        "votes": 158,
        "created_at": "2025-03-25T13:54:05.752Z"
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        "id": 73795,
        "title": "Locale: Office lunches designed for startups",
        "tagline": "We partner with local restaurants to offer heat-and-eat meals that last the whole week in your fridge",
        "body": "### **TL;DR**\n\n**It’s time-consuming and expensive to coordinate food delivery every day for office lunches** so we partnered with local restaurants to offer heat-and-eat meals that last the whole week in your office fridge. Your employees place one group order the prior week and all meals arrive Monday morning. No need to coordinate daily orders and deliveries. Employees can grab meals from the fridge and microwave for 1 min whenever they’re hungry.\n\n### **Who we are**\n\n👋🏻 Hi everyone! We’re Chris and Jonny with Locale. We both grew up in the Bay Area and love good food & supporting local restaurants!\n\n![uploaded image](/media/?type=post&id=73795&key=user_uploads/714052/de350a63-3fbb-475f-a8d5-0732dd859bcb)\n\n_Chris (left) and Jonny (right)._\n\n### **😡 The problem**\n\nWhen we started working in person this year we tried dozens of lunch services and couldn't find a good option for startups with <20 employees\n\n* It’s a pain to coordinate daily orders and daily deliveries for employee lunches\n* Food delivery is expensive and it’s hard to find one restaurant that everyone likes\n* Most small startups are below the order minimum for catering services\n\n### **😋 Our solution**\n\nLocale partners with top local restaurants to offer heat-and-eat meals that last all week in your office fridge. Your employees place one group order by Friday for all their lunches for the following week and they arrive Monday morning. Employees can grab them and quickly reheat whenever they’re hungry.\n\n### **⚙️ How does it work?**\n\n1. Employees choose from 100+ prepared meals from 20+ top restaurants. All meals are $11 or less.\n2. Since orders are pre-scheduled, we're able to place bulk orders days ahead of pickup with restaurants, saving them time and money. We then pass along savings to you.\n3. Meals from multiple restaurants are **delivered together** and arrive refrigerated. Meals are sealed to extend their shelf life. All meals are ready in 2 steps or less.\n\n### **🙏🏻 Ask/Give**\n\nWe’re offering a **week of free lunches** to Bay Area-based YC startups to get your feedback and improve the service.\n\nIf you’re interested, take 1 min to fill out [**this form**](https://docs.google.com/forms/d/e/1FAIpQLSckO2DlHw7nZ7D7CprRgDHYIdutqipfRj8V9tdIa4GXg2h6Uw/viewform) and I’ll reach out ASAP to send you a link that your employees can use to order.",
        "url": "https://www.ycombinator.com/launches/JCF-locale-office-lunches-designed-for-startups",
        "votes": 22,
        "created_at": "2023-08-04T14:46:38.610Z"
      },
      {
        "id": 71813,
        "title": "Locale: We’re making restaurant delivery affordable",
        "tagline": "A marketplace for prepared meals from top restaurants",
        "body": "### **TL;DR**\n\nStop overpaying for restaurant delivery. Locale offers prepared meals from top restaurants for **$11 or less per meal.** You can order meals from **multiple restaurants, all bundled in one delivery**.\n\n### **Who we are**\n\n👋🏻 Hi everyone! We’re Chris and Jonny with Locale. We both grew up in the Bay Area and love good food but rarely have time to cook, so we started Locale!\n\n![uploaded image](/media/?type=post&id=71813&key=user_uploads/714052/211aa943-8ac3-48c3-a205-806457f2da30)\n\n_Chris (left) and Jonny (right)._\n\n### 😡 **The problem**\n\nI never have time to cook but I want good food to eat during the week\n\n* Restaurant delivery is $25+ per meal after fees and I can’t afford that every time\n* Frozen food from the grocery store is bland and unhealthy\n\n### 😋 **Our solution**\n\nUse Locale to order prepared meals from top restaurants for $11 or less per meal. Get heat and eat meals from your favorite SF restaurants like **Sweetgreen, Pizzeria Delfina, Oren’s Hummus,** and more. All delivered in one box, for a flat $5 fee. Meals are packaged to store in your fridge or freezer so you can eat them throughout the week. **No subscription required.**\n\n### ⚙️ **How does it work?**\n\n1. Shop from 100+ prepared meals from top restaurants. No subscription required. All meals are $11 or less per serving.\n2. Since orders are pre-scheduled, we're able to place bulk orders days ahead of pickup with restaurants, saving them time and money. We then pass along savings to you.\n3. Meals from multiple restaurants are **delivered together** and arrive refrigerated or frozen. Reheat and enjoy! All meals are ready in 2 steps or less.\n\n### 🙏🏻 **Ask**\n\nWe’d love for you to try it out if you live in the Bay Area! You can get $25 off your first order with the code LOCALEYC25. Please also share any questions/honest feedback below!\n\nCheck us out at [**localemeals.com**](https://localemeals.com)",
        "url": "https://www.ycombinator.com/launches/IgH-locale-we-re-making-restaurant-delivery-affordable",
        "votes": 50,
        "created_at": "2023-05-25T16:14:35.861Z"
      },
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        "id": 66850,
        "title": "Locale 🍕 The Affordable Food Discovery Platform",
        "tagline": "The most popular eateries across America for retail prices and $5 overnight shipping",
        "body": "Hi everyone, we’re Jonathan and Chris. We met in high school and we’re co-founders of [Locale](https://www.shoplocale.com). We’re very excited to share the launch of nationwide shipping of America’s best eateries with you.\n\n![uploaded image](/media/?type=post&id=66850&key=user_uploads/718129/1897c90c-b09d-4c66-93d6-e49871752d61)\n\n### **How We Started:**\n\nWe started with local delivery in the Bay Area, expanded to Los Angeles and San Diego. At the same time, we saw an overwhelming demand from customers across the country. \n\n### \n\n### **What We’re Launching:**\n\nLocale lets you order food from the most popular eateries across America for only $5 overnight shipping regardless where you live. Want to try Pizzana’s famous Cacio e Pepe pizza from LA? It’s $23 in store and the equally delicious frozen version is $23 on Locale.\n\n![uploaded image](/media/?type=post&id=66850&key=user_uploads/718129/9ec5280b-6bd5-4629-a809-7f72b305212a)\n\n\n### **How It Works:**\n\nWe’re able to do this by purchasing frozen products from the top restaurants that they’re able to produce during their restaurant’s downtime. The minimum order is just $60. There’s so much good food on Locale that we’re confident you’ll have no problem hitting it.\n\nWould love for you to try us out and let me know your thoughts! We’re offering you $20 off with code YC20 —> [www.shoplocale.com/nationwide](http://www.shoplocale.com/nationwide)",
        "url": "https://www.ycombinator.com/launches/HOE-locale-the-affordable-food-discovery-platform",
        "votes": 13,
        "created_at": "2022-10-21T18:15:57.983Z"
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  {
    "id": 24255,
    "name": "Perfekto",
    "slug": "perfekto",
    "former_names": [
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    "all_locations": "Mexico City, CDMX, Mexico",
    "long_description": "Over 1/3 of food is being thrown away and in Latin America 72% of it prior to the consumer stage. Mainly due to physical imperfections or surplus production, despite being fresh and edible.\r\n\r\nPerfekto offers a grocery subscription box with imperfect and surplus food, home-delivered. Thereby, consumers save time and money while reducing food waste.\r\n\r\nThe founders are experienced leaders scaling startups & grocery operations. Anahí previously led the Uber Grocery initiative for Latam. Jan scaled Swiss FinTech Sonect to pre-Series B and to Mexico. Juan led Walmart's eCommerce logistics and operations in Mexico. \r\n\r\nBy the end of 2022, Perfekto had:\r\n🌱 rescued over 500,000kgs of food from being wasted\r\n🚚 delivered over 60,000 orders\r\n📈 grown 1,120% year-over-year\r\n🥖 gone beyond just produce and now help rescue items like bread or packaged goods from companies like Heartbest Foods, Bové, Tuny - with major multinationals in the pipeline\r\n💚 become a beloved brand with an NPS of 70\r\n🫂 built an online community of over 20,000 people and several thousand homes receiving Perfekto boxes",
    "one_liner": "Grocery subscription service against food waste in Latam",
    "team_size": 33,
    "industry": "Consumer",
    "subindustry": "Consumer -> Food and Beverage",
    "launched_at": 1625501465,
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        "full_name": "Anahí Sosa",
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      {
        "user_id": 609573,
        "full_name": "Jan Heinvirta",
        "title": "Founder",
        "founder_bio": "Co-Founder & CEO at Perfekto. \nOn a mission to create a more sustainable food system in LatAm, where more than 1/3 of food is wasted due to strict industry standards and supply chain inefficiencies.\n\nPreviously founding team member and Head of LATAM at a Swiss FinTech. Scaled it from Seed to Pre-Series B and from Switzerland to Mexico. ",
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        "title": "Perfekto bags $1.1M to find homes for imperfect produce in Mexico • TechCrunch",
        "url": "https://techcrunch.com/2022/11/10/perfekto-imperfect-produce-mexico/",
        "date": "Nov 10, 2022"
      },
      {
        "title": "La empresa que le ve lo bueno a las verduras 'feas'",
        "url": "https://la-lista.com/economia/2022/03/25/perfekto-la-empresa-que-le-ve-lo-bueno-a-las-verduras-feas",
        "date": "Mar 25, 2022"
      },
      {
        "title": "Perfekto, la startup que viene a reducir el desperdicio de comida • Negocios • Forbes México",
        "url": "https://www.forbes.com.mx/perfekto-startup-viene-reducir-desperdicio-comida/",
        "date": "Aug 04, 2021"
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    "id": 24563,
    "name": "Chari",
    "slug": "chari",
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    "website": "https://chari.com",
    "all_locations": "Casablanca, Casablanca-Settat, Morocco",
    "long_description": "Chari is an e-commerce and fintech app for traditional retailers in French-Speaking Africa allowing them to order any consumer goods they sell and get delivered for free in less than 24 hours. \r\nChari is also a financial services provider for these retailers, offering them microloans\r\n.",
    "one_liner": "B2B e-commerce and fintech platform for traditional proximity stores ",
    "team_size": 100,
    "industry": "Consumer",
    "subindustry": "Consumer -> Food and Beverage",
    "launched_at": 1625515088,
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    "city": "Casablanca",
    "country": "MA",
    "linkedin_url": "https://www.linkedin.com/company/charimaroc",
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      "name": "Jared Friedman",
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        "user_id": 521078,
        "full_name": "Ismael Belkhayat",
        "title": "Founder",
        "founder_bio": "Moroccan born & raised. \nWent to a french High School in Rabat Morocco, then left Morocco to go to University in Europe and the US.  I studied and lived in Paris, London, Madrid and Ithaca. \nI started my career working as a consultant for the Boston Consulting Group and then left after 3 years to become a tech entrepreneur in Casablanca Morocco. ",
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        "user_id": 599340,
        "full_name": "Sophia Alj",
        "title": "Founder",
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    "long_description": "Membo is a next-day grocery delivery app for premium customers in Europe. Like PinDuoDuo Groceries in China, Membo is the fastest way to order your weekly groceries directly from local food producers. The convenience of supermarkets & 15-minute grocery apps comes at the expense of freshness: food that should be delivered fresh, gets bought in bulk and sits on warehouse shelves for days. To get the freshest produce, you need quick producer-to-end-customer delivery, not just quick warehouse-to-customer delivery. Membo lets you order food directly from hundreds of local food producers & organises delivery so you always get the freshest version of every product. Membo's CEO, Vahur Hansen, was an early engineer at TransferWise, and co-founder, Paula Kink, built her own healthtech startup. Launched in Dec 2020, we've grown 30% MoM for the past 8 months and have delivered over 4000 orders in Tallinn, Estonia.",
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    "country": "EE",
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    "id": 24870,
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        "user_id": 595137,
        "full_name": "Henri Suhardja",
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        "founder_bio": "2nd time entrepreneur & Angel Investor in some food MSMEs.\n\nA food technologist graduate, experienced in entrepreneurship for the last 8 years by having small business and also invest in some small business.",
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        "full_name": "Ong Tek Tjan",
        "title": "Founder",
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    "id": 25596,
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    "website": "https://www.bakool.id",
    "all_locations": "Jakarta, Jakarta, Indonesia",
    "long_description": "Bakool is the first group buying platform for fresh produce in Indonesia’s tier 2 cities. Our agent network allows customers to get produces cheaper than retail, delivered",
    "one_liner": "Group buying for Fresh in Indonesia's tier 2 cities",
    "team_size": 30,
    "industry": "Consumer",
    "subindustry": "Consumer",
    "launched_at": 1642941833,
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      "Logistics",
      "E-commerce"
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      "Partly Remote"
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    "year_founded": 2022,
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    "country": "ID",
    "linkedin_url": "https://www.linkedin.com/company/radius-digitalmart",
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        "full_name": "Ivan Darmawan",
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        "user_id": 584951,
        "full_name": "Stephanie Wongsoredjo",
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        "title": "Y Combinator-backed Indonesian startup Bakool bags seed funding - TechNode Global",
        "url": "https://technode.global/2022/12/20/y-combinator-backed-indonesian-startup-bakool-bags-seed-funding/",
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    "id": 27161,
    "name": "Krave Mart",
    "slug": "krave-mart",
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    "website": "https://www.kravemart.com",
    "all_locations": "Karachi, Sindh, Pakistan; Sindh, Pakistan",
    "long_description": "Krave Mart is the Rappi for Pakistan. We’re an online grocery store that delivers within minutes. ",
    "one_liner": "Grocery Delivery in Pakistan",
    "team_size": 80,
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    "launched_at": 1654267858,
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      "South Asia"
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    "stage": "Early",
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    "city": "Karachi",
    "country": "PK",
    "linkedin_url": "https://www.linkedin.com/company/kravemart",
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        "full_name": "Kassim Shroff",
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        "founder_bio": "2x Founder with a successful exit (Gobabu.com acquired by Buytopia.ca) and 12+ years of eCommerce experience at Daraz (Alibaba) in Pakistan",
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        "full_name": "Ch Haziq Ahmed",
        "title": "Founder",
        "founder_bio": "An omni channel retail enthusiast building a Yellow Rocketship!!!",
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        "full_name": "Hammad Bawany",
        "title": "Founder",
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      {
        "user_id": 1011145,
        "full_name": "Mohammad Ahsan Kidwai",
        "title": "Founder",
        "founder_bio": "A General Management, eCommerce, Sales and Shopper Marketing Professional, having a decade plus worth of experience with leading organizations such as Alibaba Group, Swvl, Unilever, GlaxoSmithKline & more! Having done my Masters in Innovation & Entrepreneurship from the University of Warwick and a Bachelors in Business Studies & Economics from the University of Manchester, have led teams on a country level, as well as Commercial and Trade Marketing functions in my previous roles. ",
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        "title": "Pakistan Startup Raises Funds in Quest for Profitability",
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      {
        "id": 64304,
        "title": "Krave Mart! Your daily needs from grocery, essentials and everything else🛒 🛍️ 💛⚡🚀",
        "tagline": "Groceries & More At Your Door within minutes in Pakistan! ",
        "body": "**Krave Mart!** \\\nKrave Mart aims to be one of the pioneers to revolutionise online shopping in Pakistan! We want to be faster and live by our core values of “Need for Speed''! We are in a constant pursuit to disrupt, innovate, hustle and make impossible things happen.\n\n**The Problem**\n\n1. Due to **busy schedules** people now have limited time in a day and do not want to go and shop at a grocery store\n2. **I want it now generation** has the power and they want things on demand\n\n**The Solution**: \\\n**Krave Mart** delivers all your bakeries, fruits & veggies, groceries and household essentials in minutes.\n\n![uploaded image](/media/?type=post&id=64304&key=user_uploads/938811/1bd2f991-caab-4b07-9bed-17a02cc1904a)\n\n1. ✅  Choose from 2500+ products across 15 + categories\n2. ✅  Place your order online & pay via credit card\n3. ✅  Order delivered within minutes at your doorstep\n\n**Some of our Happy Customers!**\n\n![uploaded image](/media/?type=post&id=64304&key=user_uploads/938811/e7b639bc-f260-4b59-a3c4-fe1fae4d0239)\n\n**We’d Love to Hear From You** 🤝\\\nEmail us at [founders@kravemart.com](mailto:founders@kravemart.com) \\\n\\\n**Follow us**\\\n[Linkedin:](https://www.linkedin.com/company/kravemart/)\\\n[Twitter](https://www.linkedin.com/company/kravemart/Twitter):\\\n[Instagram](https://twitter.com/kravemart/Instagram): \\\n[Facebook](https://www.instagram.com/kravemartpk/Facebook):",
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    "id": 28366,
    "name": "Vendora",
    "slug": "vendora",
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    "one_liner": "All-in-One Software for the $1T Grocery Industry",
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    "subindustry": "B2B -> Retail",
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      {
        "id": 74433,
        "title": "🛒 Vendora - Ecommerce enablement for grocery",
        "tagline": "Vendora is a vertical saas platform that enables grocers to earn more revenue and better manage their operations online.",
        "body": "Hey all! I’m Sunny, the founder of [Vendora](https://www.vendora.io/).\n\n**tl;dr** At Vendora, we build vertical saas for the grocery industry - today we focus on e-commerce enablement, helping grocers make the most of their digital channels. Think of us as Shopify Meets Toast for supermarkets.  \n\n### Problem\n\nA monumental $800B grocery industry runs on outdated systems and manual processes. In an age where 12% of grocery sales have gone online, many grocers are getting left behind, lacking the tools to adapt and make the most of this emerging channel. Grocers need to adapt to compete with the Amazon and Walmarts of the world.\n\n### Solution\n\nVendora is solving this problem by being the one platform grocers need to engage with customers digitally. We make it easy for them to succeed online. \n\nBy connecting with their existing stack, we ingest their data, augment it through our AI powered workflows, and set up accurate, enhanced data feeds to their third parties. We also give them their own storefront (website and app) so they can own more of the customer relationship. Along with all this, we give them the tools to easily manage these channels, optimize their performance, and engage with their customers.  \n\n### Who am I?\n\n![uploaded image](/media/?type=post&id=74433&key=user_uploads/1224770/f850f527-6a20-494e-be39-33fa37d566cb)\n\nI’ve quite literally have been in the grocery space for my entire life. \n\nI grew up in grocery stores, working in my family’s supermarkets, seeing it go from a single 500 sq ft family store in Queens, NY to a chain of stores. I’ve seen it all first hand (stocking, the register, backoffice, you name it). \n\nProfessionally, I was the Head of US Strategy at Uber Grocery coming in through Uber’s acquisition of Cornershop, where I earned my startup stripes. I began my career at Amazon's US Grocery team, worked on ops for Amazon Fresh, and then the Search Science and AI team. I’ve seen how some of the best companies on the planet run things and I’m channeling that expertise into Vendora. \n\n### Ask\n\nKnow any grocers that want to start selling online or earn even more on existing channels? Send them our way. [founders@vendora.io](mailto:founders@vendora.io)",
        "url": "https://www.ycombinator.com/launches/JMX-vendora-ecommerce-enablement-for-grocery",
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        "created_at": "2023-08-28T14:59:06.995Z"
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      {
        "id": 69777,
        "title": "🛒🥭 Jaldi – South Asian Groceries Delivered!",
        "tagline": "Jaldi is the online supermarket for South Asians living in the US",
        "body": "Hey everyone!  Sunny here from [Jaldi](https://getjaldi.com/). \n\nTL;DR: **Jaldi delivers your favorite South Asian groceries, household items, and beauty products right to your door**. Give us a try (use discount code LaunchYC at checkout or [click here to have it autoapply](https://getjaldi.com/discount/LaunchYC)) and share with your friends (<https://linktr.ee/getjaldi>). \n\n### 🛒 **What is Jaldi?**\n\nJaldi is the online supermarket for South Asians living in the US. We deliver thousands of South Asian grocery, beauty, and household products right to customers’ doors through nationwide and same-day local delivery. Available at [getjaldi.com](http://getjaldi.com) and on [our mobile apps](https://getjaldi.onelink.me/0mSJ/j3y5iudn), we offer the most seamless shopping experience for anyone looking to explore the rich cultural diversity of South Asia or simply get a taste of home. \n\n![uploaded image](/media/?type=post&id=69777&key=user_uploads/1224770/0bf887ba-cb0f-499b-a287-d9447dfe5536)\n\nCurrently we offer nationwide shipping of non-perishable items (get your [Kurkure](https://getjaldi.com/products/kurkure-masala-munch-82g/?variant=%2044438553690429), [Thums Up](https://getjaldi.com/products/thumps-up-300-ml/?variant=%2044141331218749), [Dals](https://getjaldi.com/pages/dal-beans?filter.p.tag=Nationwide), etc.) and local same-day delivery of a full selection of South Asian groceries ([dahi](https://getjaldi.com/products/0rganic-whole-milk-dahi-2-l?variant=44141385253181), fruits & vegetables, frozen meals, etc.) in New Jersey. \n\n### 🤔 **Why does Jaldi exist?**\n\nWhile the last five years saw a fivefold increase in US online grocery penetration, little has changed for South Asians living in the US. Few South Asian supermarkets offer delivery and often struggle on inventory and quality when they do. Selection online can often be expensive, elusive, and leave the customer wanting for more. \n\n**The South Asian consumer deserves better. That’s why I started Jaldi.** \n\nSouth Asians in the US are the highest earning and fastest growing ethnic demographic - yet there are few shopping experiences that cater specifically to them. Jaldi is building the first-class e-commerce experience for the South Asian diaspora. The next wave in retail will be cultural commerce, how communities shop and interact with what they buy. Jaldi is leading the way in this emerging space. \n\n### 🧔🏻‍♂️ **Why am I the one building this?**\n\nI’ve spent my life in this space. I grew up in South Asian supermarkets - my family runs a large chain in the US. My first job out of college was working on Amazon’s grocery business, wearing many hats over the few years I spent there. Most recently, I was the Head of US Strategy & Expansion for Uber’s Grocery business. I’ve seen the grocery industry (and specifically the South Asian consumables space) from multiple angles and see the opportunity to build an amazing customer experience here. \n\n### 💥 **The Deal**\n\nOrder! Browse the site ([check out our Popular Picks](https://getjaldi.com/pages/popular-picks) if you can’t make up your mind).You can use the discount code LaunchYC at checkout for 10% off and free shipping on your first $50 order. \n\n* [Download the app](https://getjaldi.onelink.me/0mSJ/j3y5iudn)\n* [Go straight to](https://getjaldi.com/) [getjaldi.com](http://getjaldi.com)\n\n### 🙏🏽 **Our Ask**\n\nFollow us and share! We’ll be highlighting some of our favorite products and special deals on our socials, help us spread the word!\n\n* [Facebook](https://www.facebook.com/getjaldiofficial)\n* [Instagram](https://www.instagram.com/getjaldi/)\n* [Twitter](https://twitter.com/getjaldi)\n* [Pinterest](https://www.pinterest.com/getJaldi/)\n* [Linkedin](https://www.linkedin.com/company/getjaldi)\n\n### 🗣️ **What are customers are saying?**\n\n_I love your service. Please accept few more orders in future._ \\[He bought all of our inventory on a product\\]_. Great work! Thank you for your business_ \n\n_Sunny!!! I got the groceries. Seamless process, actually so smooth._\n\n_Honestly, I had never stepped foot into a South Asian supermarket and didn't know what to expect. Ordered some of the recommended products, now I can't get enough of Thums Up and Kurkure!_\n\n![uploaded image](/media/?type=post&id=69777&key=user_uploads/1224770/6576e5fd-0ca9-4e38-93d8-1ad4934e03ac)\n\n_Screenshot shared by an enthusiastic batchmate and Jaldi fan!_",
        "url": "https://www.ycombinator.com/launches/I9R-jaldi-south-asian-groceries-delivered",
        "votes": 159,
        "created_at": "2023-02-28T20:07:14.007Z"
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        "id": 73226,
        "title": "Airgoods – the wholesale marketplace for food & beverage",
        "tagline": "We connect specialty food stores with their next best selling products",
        "body": "**TLDR:** [**Airgoods**](https://airgoods.com/) is a wholesale marketplace that makes it easy for specialty food stores to buy their inventory in one place. Today, we focus on connecting these stores with over 1,000 non-alcoholic and functional beverage products.\n\nHi everyone! We’re Aaron, Elian and Paolo – the team behind Airgoods. We’re on a mission to level the playing field for specialty food stores by offering tools previously only available to big box chains.\n\n![uploaded image](/media/?type=post&id=73226&key=user_uploads/797737/38498184-4bb5-425f-8025-35e02960e710)\n\n### 🤔 **The Problem**\n\n* **Specialty food stores struggle to stay up to date on new and trending products.** Today, most rely on social media platforms like Instagram for discovery. Once they see a product they like, they send the brand a DM to ask for a sample – which can take weeks to months to receive.\n* **To purchase inventory, they have to manage dozens of direct brand relationships.** That means placing orders and coordinating payments over email, phone calls and texts.\n* **Best sellers often go out of stock.** At most specialty stores, reorders only happens when the buyer sees that the shelf is empty. This means there are days – if not weeks – that go by with best sellers being out of stock.\n* **Most brands don’t have the resources to run an in-house wholesale team.** They primarily rely on inbounds, and many relationships end because of limited resources to maintain the account over email, Instagram DMs, and texts.\n\n### **🧰 Our Solution**\n\nAirgoods makes it easy for specialty food stores to discover, sample and order inventory in one place. How?\n\n* **Curated marketplace views that align with store type.** This industry is unique in that the product mix is homogenous within the same store type. For example: an specialty cheese shop in New York offers the same kind of products as one in San Francisco. This allows us to show a business all of the products they want – and nothing they don’t – with high accuracy. For example, today liquor stores and NA bottle shops see the following.\n\n![uploaded image](/media/?type=post&id=73226&key=user_uploads/797737/653e9c5f-f193-4070-9c93-b6da89fddb52)\n\n* **Simplified sample requests.** On Airgoods, stores receive samples in days instead of weeks. We do this by making it easy for brands to track and fulfill samples with in-platform tools that embed the process into their daily order fulfillment workflows. By streamlining this process, we also help brands boost sample to order conversion rates.\n* **Data-driven recommendations and insights.** We provide our buyers with insight into what products are selling best in similar stores around the country. This adds transparency for an industry that traditionally relies on word-of-mouth recommendations.\n\n![uploaded image](/media/?type=post&id=73226&key=user_uploads/797737/015ce154-6e52-4ac5-b3ce-058e77460b29)\n\nWe also integrate with Shopify, which allows brands to fulfill orders from Airgoods without having to onboard to a new sales channel.\n\n### **🐶 Who are we?**\n\nWe are three Yale alums who have been close friends since our first year of college. Before starting Airgoods, Aaron and Elian worked together at an emerging VC fund in NYC, and Paolo and Elian were on Yale’s mens soccer team.\n\nAaron’s dad owns a brick and mortar shop in Maine, and he saw how challenges around ordering inventory put his small store at a major disadvantage to big box chains with dedicated buying teams.\n\n### **🙂 Our Ask**\n\n* Do you have any favorite non-alcoholic or functional beverage brands? Let us know! We’d love to onboard them [**🥂**](https://emojipedia.org/clinking-glasses/)\n* Connect us to anyone you may know in the specialty grocery / wholesale space (store owners, brand owners, service providers) – we’d love to chat at [**founders@airgoods.com**](mailto:founders@airgoods.com)",
        "url": "https://www.ycombinator.com/launches/J34-airgoods-the-wholesale-marketplace-for-food-beverage",
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        "created_at": "2023-07-19T16:18:15.129Z"
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        "role_type": null,
        "salary_range": "$150K - $180K",
        "equity_range": "0.30% - 0.80%",
        "experience": "3+ years",
        "visa": "US citizen/visa only",
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    ],
    "news": [
      {
        "title": "How the Produce Aisle Inspired a Grocery Tech Startup",
        "url": "https://progressivegrocer.com/exclusive-how-produce-aisle-inspired-grocery-tech-startup",
        "date": "Jan 02, 2024"
      },
      {
        "title": "Y Combinator-backed Guac trains algorithms to predict grocery demand | TechCrunch",
        "url": "https://techcrunch.com/2023/12/19/y-combinator-backed-guac-trains-algorithms-to-predict-grocery-demand/",
        "date": "Dec 19, 2023"
      },
      {
        "title": "Our favorite startups from YC's Summer 2023 Demo Day, Day 1 | TechCrunch",
        "url": "https://techcrunch.com/2023/09/06/ycombinator-demo-day-one-summer-2023/",
        "date": "Sep 06, 2023"
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    ],
    "launches": [
      {
        "id": 72798,
        "title": "🥑 Guac: Ending grocery food waste with AI",
        "tagline": "Hyper-accurate demand forecasting for supermarkets",
        "body": "**TLDR:** We tell grocery stores exactly how many avocados they’ll sell next Tuesday.\\\n\\\n[Guac](http://tryguac.co) uses machine learning to accurately predict how much grocery retailers will sell each day. This helps them order the perfect amount of inventory: enough to meet customer demand without sending tons of leftover food to landfill.\n\n### **🗑️ PROBLEM**\n\n* **Predicting future demand is hard**: product-level demand drastically fluctuates each day based on hundreds of factors like weather, road closures, and sports games. Yet, even the largest supermarket chains still use basic regression models or Excel formulas, which means … \n* **Tons of food waste and empty shelves**: which costs grocery retailers in Europe/US $188B and costs our planet 15 million metric tons of greenhouse gas emissions each year.\n\n### **🥑 OUR SOLUTION**\n\n* **Industry-leading algorithm** that predicts order quantities for each item, each day, each store location. Our average forecast error (MAE) for our current customers is 0.95 units, which translates to a 38% reduction in food waste.\n\n![](https://lh6.googleusercontent.com/ib8L-X2brvq2yDx0i7QlNLakpS-1x79zlJSzMI5phoohO6II0KB9q3GhWEilhqDc6sXoBUm24rj4NXCX4O5sTa9susviyZFku6vb0YzC9_qIVa0Nbq-6YMHvuNaBx_P8_30I8wteFfbGtJu_3g5vdqo)\n\n* How?\n  * **More than just ML**: Grocery demand is driven by real world events that ML models don’t know exist. So we inject 230+ external variables to actually capture people’s buying behavior …  \n  * **_For example,_** _we found that sports betting odds help us predict beer sales. When a sports match is predicted to be a close game, it turns out more people watch the game, driving up beer sales!_\n  * **Customized** for each store location: grocery stores located just 5 miles apart have different customer behavior.\n* **Inventory ordering optimization**: We then turn our hyper-accurate predictions into useful inventory order quantities, based on individual SKU-specific requirements: minimum order quantities, promotions, unknown loss estimates, shelf life, supplier lead times, and more.\n* **Modular integration:** We integrate our ordering recommendations right into the retailer’s existing inventory ordering softwares and workflow. Whether inventory ordering is done at the HQ-level vs. store-level, we fit into the retailer’s system, instead of forcing them to uproot their system to fit into ours.\n\n### **🙏 OUR ASK**\n\nWe’d love introductions to grocery chains (anywhere in the world), especially:\n\n1. Discount grocery chains, with tighter margins\n2. Grocery chains in more remote locations (e.g. Hawaii), with longer supplier lead times and inflexible supply chain\n3. Asian grocery chains in the US, who import a lot of their products from abroad\n\nAnd if you know anyone in the general food/grocery space (POS providers, suppliers/distributors, grocery food waste charities, etc), please let us know at [founders@tryguac.co](mailto:founders@tryguac.co).",
        "url": "https://www.ycombinator.com/launches/IwA-guac-ending-grocery-food-waste-with-ai",
        "votes": 85,
        "created_at": "2023-07-06T00:47:22.192Z"
      }
    ]
  },
  {
    "id": 30446,
    "name": "Kirana AI",
    "slug": "kirana-ai",
    "former_names": [
      "Kirana"
    ],
    "small_logo_thumb_url": "https://bookface-images.s3.amazonaws.com/small_logos/6bc9cf5c0f4cd5c6141c30f400757b42039051c6.png",
    "website": "https://www.kirana-ai.com",
    "all_locations": "New York City, NY, USA",
    "long_description": "Kirana AI is building the first full-stack AI store manager.\r\n\r\nWith 100 years of family experience owning and operating grocery stores, we are starting there to prove our impact.\r\n\r\nOur first product utilizes an on-premise GPU that monitors the store 24/7, scans for theft, looks for workplace health and safety issues, and optimizes customer service. \r\n\r\nWith future POS/ordering data integrations, our manager will automate many of the day-to-day tasks of running a store, such as ordering, pricing, assortment, and delegating.",
    "one_liner": "AI manager for physical stores",
    "team_size": 2,
    "industry": "B2B",
    "subindustry": "B2B -> Retail",
    "launched_at": 1747354989,
    "tags": [
      "Grocery",
      "Computer Vision",
      "Retail",
      "AI"
    ],
    "tags_highlighted": [],
    "top_company": false,
    "isHiring": false,
    "nonprofit": false,
    "batch": "Spring 2025",
    "status": "Acquired",
    "industries": [
      "B2B",
      "Retail"
    ],
    "regions": [
      "United States of America",
      "America / Canada"
    ],
    "stage": "Early",
    "app_video_public": false,
    "demo_day_video_public": false,
    "app_answers": null,
    "question_answers": null,
    "url": "https://www.ycombinator.com/companies/kirana-ai",
    "api": "https://devasheeshg.github.io/yc-api/batches/spring-2025/kirana-ai.json",
    "year_founded": 2025,
    "city": "New York City",
    "country": "US",
    "linkedin_url": "",
    "x_url": "",
    "fb_url": null,
    "cb_url": null,
    "github_url": null,
    "logo_url": "https://bookface-images.s3.amazonaws.com/small_logos/6bc9cf5c0f4cd5c6141c30f400757b42039051c6.png",
    "app_video_url": null,
    "dday_video_url": null,
    "company_photos": [],
    "primary_partner": {
      "name": "David Lieb",
      "url": "https://www.ycombinator.com/people/david-lieb"
    },
    "founders": [
      {
        "user_id": 1910327,
        "full_name": "Nicholas Sleeper",
        "title": "Founder/CEO",
        "founder_bio": "Co-Founder & CEO of Kirana AI, an AI store manager for grocery stores. ",
        "is_active": true,
        "linkedin_url": "https://www.linkedin.com/in/nicholas-sleeper-209641179/",
        "x_url": "",
        "avatar_thumb_url": "https://bookface-images.s3.us-west-2.amazonaws.com/avatars/89e4a39ad68ce5459dc028589523d71290e5c6d6.jpg"
      },
      {
        "user_id": 2456105,
        "full_name": "Prateek Pinisetti",
        "title": "Founder/CTO",
        "founder_bio": "CTO @ Kirana AI, Ex-Optiver SWE, Chess National Master.",
        "is_active": true,
        "linkedin_url": "https://www.linkedin.com/in/prateek-pinisetti-606287171/",
        "x_url": "",
        "avatar_thumb_url": "https://bookface-images.s3.us-west-2.amazonaws.com/avatars/2efcc2a13a7461027d545752f71a8c5551865165.jpg"
      }
    ],
    "jobs": [],
    "news": [],
    "launches": [
      {
        "id": 90643,
        "title": "Kirana AI: Full-Stack AI Store Manager",
        "tagline": "Grocery stores just got smarter—say hello to our AI manager.",
        "body": "Prateek and I are building a new full-stack manager for grocery stores. Growing up, in the summers I worked at my family's grocery store, and saw first hand the challenges my father went through on a day to day basis. My family's store was started over 100 years ago, and with this industry experience, Prateek and I are able to offer new insights.\\\n[Overview](https://youtu.be/VEAZGZZ4_RU) \n\n\\\n**The Problem: Operating an independent grocery store means surviving on razor-thin margins.**\n\n* 3 % of sales vanish due to shrinkage.\n* Out of stocks wipe out 4% more in lost sales\n* Slip-and-fall hazards lead to liability risks.\n* These slim margins prevent grocers from hiring back office staff.\n\n**What We Built-**\n\n* 24/7 Theft Detection – Real-time alerts when someone crosses the “no-go” zones behind registers or swipes merchandise.\n* Safety Monitoring – Automatic slip-and-fall hazard spotting so you can fix risks before they become claims.\n* Shelf & Stock Insights – Instant out-of-stock notifications to keep product levels optimized.\n* Pricing Research - Soon we will introduce an agentic workflow to manage one of grocers' most tedious tasks, looking up competitors prices.\n\n**Our Team-**\n\n* Nic Sleeper, CEO – Former SWE at PredictionStrike.\n* Prateek Pinisetti, CTO – Ex-Optiver SWE and chess National Master; real-time systems expert.\n* We met as Harvard roommates, did psets together in our dorm, and have been collaborating ever since.\n\n\\*\\*The Vision-\\*\\*\\\nWe chose to work in this space to help local grocers thrive in the AI age and be on the forefront of innovation. Our cameras are just the first step- by combining POS, ordering, and camera data, we can automate every back-office process in the store, allowing them to achieve their optimal margins.\\\n\\*\\*Our Ask-\\*\\*\\\nIf you know any grocery or retail store owners who’d love a tireless 24/7 assistant to cut shrink, boost safety, and maximize sales, please loop us in!",
        "url": "https://www.ycombinator.com/launches/NZz-kirana-ai-full-stack-ai-store-manager",
        "votes": 17,
        "created_at": "2025-05-22T14:43:07.181Z"
      }
    ]
  }
]
